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Porter’s Automotive, Inc.

John Porter began Porter’s Automotive as a classic “service station” in 1976, running a Sunoco franchise. Over the years he operated in various locations and as numerous brands, including BP, Shell and Boron. Porter’s moved to the current location on Williamson Road in 1989. In 1991 Porter’s converted from a gas service station to a full automotive service center, eliminating gasoline from the business. Throughout the years, while the brand, location, and services have changed, the service, integrity and pride in performance has remained consistent. Porter’s has also put an emphasis on education and the almost continuous upgrading of equipment to stay current with the changes in technology and industry regulations. John has also focused on retaining the best talent possible as it is his people who make the business. Porter’s has enjoyed and appreciated long term customer loyalty as a service provider they can trust.

In 1995 John opened Select Auto Sales, Inc. directly across the street from Porter’s Automotive, selling high quality used cars, with 30-40 cars in inventory. In 2001, he combined all operations into Porter’s Automotive, Inc. While the car inventory is smaller today, Porter’s maintains the same high standards in their automotive sales as in their service. Porter’s has always specialized in computer and performance issues as well as all general repair and maintenance. In 2007 with the addition of an automatic transmission specialist, service was expanded to include computerized transmission diagnostics, repair, rebuilding and overhaul. Porter’s enjoys one of the most highly skilled and sophisticated teams of technicians in the valley and the best team in their history, providing the highest quality of service in the valley. Porter’s is a partner with the Better Business Bureau and has zero complaints registered over their entire history. In addition to superior service, Porter’s Service Center is affiliated with the AC Delco TSS (total service and support) program to maintain high standards of training and high quality of parts.

Porter’s Automotive has the most highly skilled, technically sophisticated team of technicians in the Roanoke Valley, who takes pride in providing the highest quality service and components at competitive rates.

John Porter, Owner and President, ASE Master Certified Technician

John has been an ASE Certified Technician since the inception of his business in 1976 and achieved the then relatively uncommon ASE Master Certification in 1994. In 1995 John obtained a Car Dealer’s license and joined the VIADA (Virginia Independent Automobile Dealers Association). With the VIADA John has served on the Board and/or held an officer position for the last 10 years. John served as the local chapter president for 2 years and is currently the First Vice President at the state level. John works with the VIADA’s political lobbyists to monitor and influence the VA General Assembly’s Transportation Committee for laws that affect the consumers and dealers in Virginia. John also chairs the Publication and Events committee overseeing conventions and their statewide magazine. John enjoys teaching, both in the public school system and with apprentice technicians in his shop. When not at work, John enjoys time on the tractor caring for his small horse farm, watching the birds gather around the feeders, and spoiling his 3 Dachshunds.

Brent Woodford, Office Manager